Social Media Optimization

SEO-Optimization -Image

Increase Your Online Recognition & Brand Awareness with Our Social Media Optimization Services

Social media optimization is the process of improving engagement, conversion, and growth on social media by increasing the number of followers, likes, and shares.

Why Is Social Media Optimization Important?

Social media is one of the most important marketing channels for today’s businesses. This is because 85% of people use social media to find out about products and services. 


Therefore, it has become necessary for businesses to optimize their online presence on social media in order to be seen by as many people as possible.


By analyzing the sentiment of social media posts, PB12 Digital has found a way to prevent brands from falling by understanding what social users are saying about them in real time.

Want to know the benefits of Social Media Optimization for Your business?

– Increase Website’s Visibility
– Increase Customer Interaction
– Knowledge Distribution
– Customer Loyalty Enhancement
– Added Marketing Insight
– Customer Service Improvement



Our Social Media Optimization service can do so much to positively transform your local business and here’s a glimpse of what we do day in and day out.


Our team of digital marketing and management experts will begin by analyzing your current social media presence. We identify areas that require improvement or expansion.


This step entails analyzing the performance of your competitors. This phase is critical because it allows us to see how we compare to the competitors.


We'll then create a Social Media Optimization strategy that includes content, budgeting, audience targeting, and reporting for both organic and sponsored social media.


Our social media experts will assist you in creating on-brand postings that reflect your business and your audience become familiar with it.


We will submit a monthly report to show you how your campaign is progressing on a monthly basis.

What you should know how to get started?

Here's what we need to get started:

1) Get in touch with us.

2) Fill out the Social Media Optimization Questionnaire form.

3) We’ll set up a 15-minute call with you to discuss what we can do for your local business.

Frequently Asked Questions About Social Media Optimization

What is the most important when advertising on social media?

One of the most important factors in advertising on social media is to know how to target your audience. Social media allows you to pinpoint your audience by age, gender, location and interests.

How effective is social media advertising?

Social media advertising is becoming more and more popular in the business world. It allows businesses to reach their potential customers and increase their revenue. Advertising on social media is cost-effective, making it a smart choice for all businesses.

How should companies measure their social media marketing success?

Companies should use analytics to understand the impact of their social media marketing. They should also gauge the effectiveness of their efforts by guest posting and having a presence on social media. PB12 Digital offers services such as social media management, influencer marketing, content creation and more.

Is social media marketing better for B2C or B2B businesses?

The social media marketing industry is booming. It’s not just the platforms that are changing; it’s the way businesses use these platforms to advertise, connect with new customers, and grow their brands. B2B companies typically use social media marketing to reach a specific target audience, whereas B2C companies rely on social media to generate interest in their products from a wide audience.

Does my company really need a blog for social media marketing?

The purpose of a blog is to create content that attracts visitors and like-minded individuals in order to spread the word about your company. Social media is an effective platform for companies to advertise their products or services, and blog posts can be used as a way to keep this audience updated on the latest happenings within your brand.

Which social media platforms should my business have a presence on?

Social media has changed the world of marketing drastically, as it’s become a way to connect with your customers. In order to be successful in this field, businesses need to have a presence on social media platforms such as Facebook, Instagram and Twitter.

How much does social media marketing cost?

Social media marketing is an essential part of any company’s digital marketing strategy. It is a vital tool for companies to connect with their customers and build brand loyalty. The cost of social media advertising can vary depending on a company’s budget, size, and niche market.